About WineCultureWeeks in San Paolo
Trade Show Contact (WineCultureWeeks in San Paolo 2025):

Step into the enchanting alleys of San Paolo/Appiano from July 18 to August 1, 2025, where the Tourist Office Eppan presents the 26th edition of WineCultureWeeks. Nestled in South Tyrol’s largest wine-growing village, the event takes advantage of the region’s gentle summer climate—warm days, cool alpine nights, and stunning vineyard landscapes that elevate every tasting moment.
WineCultureWeeks offers industry professionals and distributors a full sensory experience: enjoy the iconic Big Bottle Party, themed vine walks, and a spectacular candlelit Great Gourmet Event prepared by star chef Herbert Hintner. Meanwhile, sommeliers and trade buyers can attend cultural talks, wine-tasting evenings, and engage in B2B meetups alongside boutique growers and regional consignments. This event showcases South Tyrol’s terroir-driven whites and reds, forging ideal conditions for importers to discover new labels, deepen partnerships, and introduce alpine-Mediterranean wines to their portfolios.