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Blog
The power of France as a wine exporter is clear, but what might it import from a small distributor? Despite this being a country that is, understandably, proud of its domestic wine industry, France's import market continues to grow.
Australia represents a particular challenge to the wine distributor. The positives are clear: the market is large, it continues to grow, and the country has a strong winegrowing culture of its own. But the difficulties are just as obvious: Australia is about as far from the world’s major wine producers as it is possible to be. How, then, should a small distributor proceed?
Let's start with a general understanding of the size of the Japanese wine market. Growth began in the middle of the first decade of the 2000s, when Japan's wine market was just over 200 million litres. According to the Australian government, with a particular interest in exporting wine to a major trading partner, this had increased to 352 million litres by 2022.
According to the Trade Data Monitor Database, Germany’s wine market ranks third in the world in value, trailing only Britain and the USA. It is the world’s biggest importer of wine by volume. Any winery, big or small, should consider how it might fit on this key European market.
What sets Denmark apart from the rest of Scandinavia in wine sales? Unlike Sweden and Norway, there is little to no government involvement in the regulation of alcohol sales. The UK government website reveals how little red tape there is: not even the need to specify the composition of a blend. The market for small importers is solid in a country of 4.6 million adults
An important European market, an important non-EU market, a market of luxury and multilingualism: you guesses it, it's Switzerland. The Swiss spend 4.82 billion USD on wine every year. Their reputation for stability and glacial change is clear in their taste for wine: traditional food pairings and cork-stopped bottles are a recipe for success.
Canada sits a little outside the top ten wine importers in the world, with Wine Australia reporting an annual still wine consumption of approximately 447 million litres, 70% of which is imported. per cent of wine consumption.
Wine Distributor and Importer Guide: USA. The US market has always attracted the interest of wineries from all over the world. And it isn’t without cause. The United States of America constitutes the world’s largest wine market, with a per capita wine consumption of approximately 10 liters per head.
Wine Distributor and Importer Guide: Poland. Vinaty’s guide to the Polish market for wine distributors, including an overview of the Polish drinks market, the wine Polish people drink, the past and future of the market, and the prospects for investment.
Vinaty’s guide to the Belgian market for wine distributors, including an overview of the Belgian drinks market, the wine Belgians drink, the past and future of the market, and the prospects for investment.
Wine Distributor and Importer Guide: The United Kingdom. It all starts promisingly for a prospective investor in the UK drinks market: the average Briton consumes more alcohol than the European per capita average. A total turnover of $32.4 billion in the industry is forecast to reach $39.7 billion by 2025.
There are, it must be accepted, a number of challenges for wine importers to Europe’s Atlantic islands. Distance from major producers will increase anyone’s costs. As Jonathan McDade, Head of Wine at Drinks Ireland, makes clear in his 2020 Wine Report, high excise duties can place a strain on even the most robust of markets.
